How to measure anything : finding the value of intangibles in business / Douglas W. Hubbard
Tipo de material:
TextoDetalles de publicación: Hoboken, NJ : John Wiley & Sons, c2010Edición: 2nd ed. revDescripción: xv, 299 p. : il. ; 24 cmISBN: - 0470539399
- 9780470539392
- HF 5681 .I55 H83 2010
| Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Signatura topográfica | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
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Libros para consulta en sala
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Biblioteca Antonio Enriquez Savignac | Biblioteca Antonio Enriquez Savignac | COLECCIÓN RESERVA | HF 5681 .I55 H83 2010 (Navegar estantería(Abre debajo)) | 1 | No para préstamo | Negocios Internacionales | 032710 |
Incluye referencias bibliográficas e índice
Measurement : the solution exists -- Intangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico, and Emily -- The illusion of intangibles : why immeasurable aren't -- Before you measure Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk through modeling -- Measuring the value of information -- Measurement methods -- The transition : from what to measure to how to measure -- Sampling reality : how observing some things tells us about all things -- Bayes : adding to what you know now -- Beyond the basics -- Preference and attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement method : applied information economics -- Appendix. Calibration tests (and their answers)
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