Bibliografía al final de cada capítulo

Part I Decision Making and Analytics: An Overview -- Part II Descriptive Analytics -- Part III Predictive Analytics -- Part IV Prescriptive Analytics -- Part V Big Data and Future Directions for Business Analytics

"Analytics has become the technology driver of this decade. Companies such as IBM,Oracle, Microsoft, and others are creating new organizational units focused on analyticsthat help businesses become more effective and efficient in their operations. Decisionmakers are using more computerized tools to support their work. Even consumers areusing analytics tools directly or indirectly to make decisions on routine activities such asshopping, healthcare, and entertainment. The field of decision support systems (DSS)/business intelligence (BI) is evolving rapidly to become more focused on innovative applicationsof data streams that were not even captured some time back, much less analyzedin any significant way. New applications turn up daily in healthcare, sports, entertainment,supply chain management, utilities, and virtually every industry imaginable. " -- P. web editorial